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6 of the best dash cams for recording your every move

The thing about dash cams is that most people don't realise how useful these little cameras are until it's too late. A lot of drivers have either had an accident or been involved in an incident on the roads, and have really regretted not being equipped with a dash cam.Alternatively,

智能物联网产品:IDEAS产品五要素方法论

编辑导语:物联网,是依托互联网技术、现代传感技术等,将空间中的设备、系统、传感器数据打通, 实现人与物、物与物的连接。文章主要介绍了用IDEAS产品五要素方法论协助系统化构思物联网产品服务的一些方法, 希望通过此文能够加深你对智能物联网的认识。一、前言笔者在SIoT智能家居和智能可穿戴产品行业具有多年产品经理/GTM岗位经验,带过智能摄像机、智能体脂称、智能手环、智能手表品类的多条产品线。两篇EI论文发表(ISCID)计算机智能和设计国际研讨会。本文讲IDEAS产品要素方法论,在智能硬件行业较为适用,国外已广泛运用。文章主要面向希望从传统消费产品/互联网产品转型到智能硬件行业产品的朋友。

实现订单线索量增长,落地页优化该怎么做?

编辑导语:落地页优化,是获取用户转化的关键点,也是承接流量的重要触点。本文作者以落地页为核心,为我们分析了如何给不同的单元制作落地页?如何着陆体验优化?帮助你快速实现订单线索量增长。广告做得好不好,落地页至关重要,账户管理能起到的效果有60%,剩下的40%全在落地页上,一个好的落地页总是能获得更多的订单和线索,落地页要怎么做?我们经过几年的实践总结出落地页做法,学习了这些做法,能让你在落地页优化上更进一步。落地页(Landing Page)是指用户搜索了关键词后点击了广告看到的第一个页面,跟落地页最相关的指标就是跳出率,跳出率会反映落地页的效果。

如何借助微信流量生态,打造私域老带新运营体系?

编辑导语:微信作为国内目前最大的社交平台,其自身所具有的流量是巨大的,也是打造私域的一个好选择。那么,我们应该如何借助微信流量生态,去打造一个私域老带新运营体系呢?本文作者为我们进行了分析总结。在线教育增长的核心策略只有一个,那就是私域老带新。有人可能会问,私域老带新是不是裂变啊?如果你这样认为,那就太肤浅了。裂变是什么?是一种手段,一个模型,一个策略,一个环节,是私域老带新体系里平平常常的一部分,二者不可能等价,也不应该等价,因为裂变实在太简单了。另外,私域的基础是有粘性的流量,老带新显然是合适的,因为老带新就是利用有粘性的用户带来新的、能产生潜在粘性的用户。

关于产品设计和心理学的融合

编辑导语:作为一个设计师,日常对于产品的设计更多要从用户的角度进行考虑;用户在使用产品时,产品的细节设计、画面等等都会对用户产生一定的影响,所以怎么把握用户心理是比较重要的;本文作者分享了关于产品设计和心理学的融合,我们一起来了解一下。讲述用户在使用产品时的心理动态与过程感受,并通过分析实际案例与心理学融合进行阐述如何将产品做得更好~本片文章主旨讲述用户在使用产品时的心理动态、操作行为等。其内容包含心理学、行为学、社会学、人类学等学科知识。作为一名产品设计师,我日常的工作与思考,更多的是对用户(客户)的需求挖掘与分析定位,这或许和我日常学习的结果导致。

2020年校园市场发展走向预测以及校园营销方法总结

编辑导读:校园市场是很多品牌不能错过的一个市场场景,里面的学生群体富有朝气和创造力,也是未来最具消费能力的一群人之一。各大品牌如何根据自己的品牌调性进行校园营销呢?本文将从六个方面对此展开分析,希望对你有帮助。这是一篇比较详细和全面的针对校园市场的描述,同时针对不同产品校园的推广方式和策略并不相同,也不可照猫画虎,如有详细需求和疑问可以留言给我,接下来我会在这几方面写这篇文。一、什么是校园市场?

从用户体验的角度分析“王者荣耀”

编辑导语:《王者荣耀》是由腾讯游戏天美工作室群开发并运行的一款国产手游,于2015年11月正式公测。《王者荣耀》游戏中拥有诸多英雄人物,每一个都相应的特色,随着其不断地迭代进化,王者荣耀已经成为一款现象级社交产品。游戏比起移动应用来说,需要给用户带来更加强烈的反馈,在其服务触点对用户情绪的把控需要非常精准,也更能察觉和体验出用户的情绪感触。我一直很喜欢腾讯系的产品,不论是微信还是QQ,都可以看出腾讯系产品对用户的压力感和确定感判断得特别准确,在用户体验上做得都不错,所以我就把第一个思维框架分析对象定位在了王者荣耀身上。愿读完这篇文章,你能获得我所希望交付的价值~一、王者荣耀是一款什么软件?

What the NFT? VC David Pakman dumbs down the digital collectibles frenzy and why it’s taking off now

Non-fungible tokens have been around for two years, but these NFTs, one-of-one digital items on the Ethereum and other blockchains, are suddenly becoming a more popular way to collect visual art, primarily, whether it’s an animated cat or an NBA clip or virtual furniture.

Daily Crunch: Facebook launches rap app

Facebook unveils another experimental app, Atlassian acquires a data visualization startup and Newsela becomes a unicorn. This is your Daily Crunch for February 26, 2021. The big story: Facebook launches rap app The new BARS app was created by NPE Team (Facebook’s internal R&D group),

'WandaVision' episode 8 made a strong new case for keeping Disney+

The penultimate episode of WandaVision finally answered one of the series’ longstanding questions by explaining how the Westview hex came into being. The answer was not Mephisto, the Nexus, or Agatha all along: It was Wanda’s unyielding grief manifesting as pure chaos magic.

Astra awarded NASA launch contract for storm observation satellites

Astra, the Alameda-based space launch startup that recently announced its intent to go public via a SPAC merger, has secured a contract to deliver six cube satellites to space on behalf of NASA. Astra stands to be paid $7.95 million by the agency for fulfilment of the contract.

Salesforce delivers, Wall Street doubts as stock falls 6.3% post-earnings

Wall Street investors can be fickle beasts. Take Salesforce as an example. The CRM giant announced a $5.82 billion quarter when it reported earnings yesterday. Revenue was up 20% year over year. The company also reported $21.25 billion in total revenue for the just closed FY2021, up 24% YoY.

EC roundup: BNPL startups, growth marketing tips, solid state battery market map, more

When I needed a new sofa several months ago, I was pleased to find a buy now, pay later (BNPL) option during the checkout process. I had prepared myself to make a major financial outlay, but the service fees were well worth the convenience of deferring the entire payment. Coincidentally,

With $62.5M in debt financing, Road Runner Media puts digital ads behind commercial vehicles

If Southern California-based Road Runner Media succeeds, you’ll start seeing a lot more ads while you’re driving. That’s because the startup is placing digital screens on the backs technicians’ vans, delivery vehicles, buses and other commercial vehicles.

Yelp puts trust and safety in the spotlight

Yelp released its very first trust and safety report this week, with the goal of explaining the work that it does to crack down on fraudulent and otherwise inaccurate or unhelpful content. With focus on local business reviews and information,

Broaden your view of ‘best’ to make smarter, more inclusive investments

Research shows that diverse teams, companies and founders pay, so why are all of the VC home runs from white men, or Asian men in Asia, plus a few Asian men in the U.S.?

Facebook launches BARS, a TikTok-like app for creating and sharing raps

Facebook’s internal R&D group, NPE Team, is today launching its next experimental app, called BARS. The app makes it possible for rappers to create and share their raps using professionally created beats,

In freemium marketing, product analytics are the difference between conversion and confusion

Considering that fewer than 5% of free users move to paid plans, even a slight improvement in conversion can translate to significant revenue gains.

A Japanese factory can grow broccoli sprouts without sunlight– Future Blink

The largest sprout producer in Japan created a totally artificially lit factory for making broccoli super sprouts without sunlight.  Read more...More about Mashable Video, Sprout, Factory, Broccoli, and Sprouting

An ancient conch shell played three notes for the first time in 17,000 years

Researchers discovered a long-uncovered conch shell was actually a musical instrument, not a broken drinking cup, as once believed.  Read more...More about Mashable Video, Discovery, Ancient Civilization, Shell, and Musical Instruments

Sources: Lightspeed Venture Partners is close to hiring a new London-based partner to put down furth

Lightspeed Venture Partners, the well-known Silicon Valley venture capital firm that has backed the likes of DoubleClick and Snapchat, is in the midst of hiring a new London-based investment partner as it looks to put down further ties to Europe, TechCrunch has learned.

How to ace the 1-hour, and ever-elusive, pitch presentation at TC Early Stage

Lisa Wu, a partner at Norwest with investments like Calm, Plaid, Opendoor and Grove Collaborative, has a message for founders: Think like a VC during your pitch presentation. After all, accepting capital isn’t simply adding more money to your balance sheet.

Act fast: Best Buy has restocked the Xbox Series X and PS5

QUICK LINKS:PlayStation 5 — $499.99PlayStation 5 Digital Edition — $399.99Xbox Series X — $499.99Xbox Series S — $299.99 We're willing to bet that many of you are still holding out hope to score either an Xbox Series X or PlayStation 5 sometime this year (or maybe both, in which case,

How Lee Daniels and Andra Day set out to tell the true story of Billie Holiday

With his new film, The United States vs. Billie Holiday, Lee Daniels wants to set the record straight on the life and legacy of Billie Holiday, played by Andra Day.  Read more...More about Movies, Mashable Video, Golden Globes, Lee Daniels, and Strange Fruit

Hear from Black Female Founders, Latinx founders, Startout and Socos Labs next week at TC Sessions:

We’re less than a week away from TC Sessions: Justice 2021, a deep, day-long exploration of diversity, inclusion and equity in tech. On Wednesday, March 3, leading experts, founders, social justice warriors will discuss topics ranging from systemic bias,

Aurora acquires a second lidar company in push to bring self-driving trucks to the road

Aurora, the autonomous vehicle company that recently closed its acquisition of Uber’s self-driving subsidiary, has snapped up another startup.  This time, Aurora is buying OURS Technology, the second lidar startup it has acquired in less than two years. Aurora acquired Blackmore,

“磨推鬼”产品设计之生活美容行业SAAS系统

编辑导读:身体是革命的本钱,而生活美容行业作为健康产业之一也逐渐被重视。本文作者以美容行业的“磨推鬼”产品——SAAS系统为例,分析其规划设计,希望对你有帮助。前面针对互联网“磨推鬼”产品设计与大家分享了网红达人分级系统和联盟营销系统,这两个产品设计主要基于纯互联网环境下的“磨推鬼”产品,接下来针对线下门店的“磨推鬼”产品设计分享给大家。21世纪健康产业已经成为全球热点,健康产业也将成为继IT互联网产业之后的全球财富集中产业,生活美容作为大健康产业之一也逐渐被重视,所以今天就分享一个有关生活美容行业的“磨推鬼”产品——SAAS系统的规划设计。

设计沉思录|关于中后台产品自动化设计与开发

编辑导语:在设计和创建复杂产品的过程中,自动化发挥着日益重要的作用。文章对中后台产品自动化设计开发的流程进行了详细梳理,对遇到的一些问题进行了分析总结,供大家参考学习。01 写在开始在一个产品的设计过程中需要做大量的决策,做什么、如何做都需要经过缜密的思考。做为设计师或开发者,你是否在相似度较高的后台类需求中耗费了大量的精力,并被这类重复的问题浪费了大量的设计决策与开发决策的成本?做为一位专业的产品PM,你是否希望画出的产品原型能够符合设计的标准,让你能够把更多的精力专注在产品功能的本身?

Microsoft co-founder CEO Bill Gates explains why he keeps using Android phones

Bill Gates, the co-founder of Microsoft is still using Android, just like the majority of smartphone users. In a recent interview with CNBC and NYT journalist Andrew Ross Sorkin, the tech industry legend explained why Android remains his mobile operating system of choice.

Only a few hours left to buy early-bird passes to TC Early Stage 2021

By now you probably know that we’re hosting two TC Early Stage events this year — one on April 1-2 and another on July 8-9 — each with its own set of topics, speakers and content — both designed to help nascent startup founders build a better, more successful business. What you may not know […]

Jumia co-CEO Jeremy Hodara talks African e-commerce, and his company’s path to profitability

This month, African e-commerce giant Jumia released its second full-year financials for Q4 and its fiscal year 2020. The results were mixed — active customers and gross profit increased, while orders and gross merchandise volume (GMV) fell.

Jamaica’s JamCOVID pulled offline after third security lapse exposed travelers’ data

Jamaica’s JamCOVID app and website were taken offline late on Thursday following a third security lapse, which exposed quarantine orders on more than half a million travelers to the island. JamCOVID was set up last year to help the government process travelers arriving on the island.

Netflix's 'Shadow and Bone' trailer hints at the epic fantasy adventure that awaits

Fantasy fans, your next adventure awaits.Based on the first book in Leigh Bardugo's best-selling young adult Grisha trilogy, Shadow and Bone catches up with orphan soldier Alina Starkov after she unleashes a special power that could set her country free. However,

Microsoft Edge Canary now lets users delete multiple passwords at once

Microsoft is currently experimenting with a new feature for its Edge browser, which will allow users to delete multiple saved passwords at once. This capability is available in the Edge Canary build 90.0.807.0, as spotted by Reddit user Leopeva64-2.

Does anyone actually like Clubhouse?

A confession: I'm trying — I'm really trying — to grasp Clubhouse's appeal. I spend so much of my life thinking about, and being on, social media. I want to understand why some people are obsessed with the audio-only social app. But, for the most part, I find it so...unlikable.

Need another controller for your Xbox or PC? This is 40% off at Walmart.

SAVE $25.99: As of Feb. 26, the Gray/Blue Xbox Wireless Controller is on sale at Walmart for only $39 — that's 40% off its $64.99 MSRP.We hate to sound like a broken record, but you should really consider having a second controller handy for your gaming setup:

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