Qlika launched out of UpWest’s fourth batch of Israeli-American startups in March to tackle a big problem in online marketing: Localization. In other words, what’s the point of spending millions of dollars on marketing campaigns — across search,
It’s hard to find a space the sharing economy hasn’t touched. We find people “sharing” accommodations and cars, dog sitters and personal assistants, bikes and even wardrobes. The sharing economy allows people to conveniently access goods and services in sustainable ways,
Square is in the process of building up a series of products and services that use its payments platform as a foundation. The latest, launching today, is an email marketing tool gives physical businesses the same advantages of online stores.
Marketing startup Local ID is announcing a $1.9 million seed round.The company was founded last year and, according to CEO Alex Nocifera, aims to help large businesses manage their marketing across many individual locations. He said that even for a large chain,
If you’re a consumer-brand marketer, you’ve no doubt given thought to running a marketing campaign or having a presence on a mobile messaging app. After all, every consumer is increasingly using mobile messaging as their portal to mobile. It’s sticky and lends itself to repeat sessions,
Twitter users: Have you noticed a trend? Has anything about the way companies are tweeting these days caught your eye? It seems that brands are doing a Twitter marketing about-face.In other words, brand communications on Twitter are looking up.
It’s the final week of the Christmas season, and the holiday shopping advertisements are flowing through my inbox faster than startup pitches. While endorsements from celebrities occasionally show up, there is one uber-influencer that seems to appear more than any other. Jolly St. Nick,
Captora, a company led by former Marketo and SuccessFactors executive Paul Albright, announced today that it has raised $22 million in Series B funding. Albright said he co-founded the company to address some of the challenges he'd faced in his previous roles,
Remember ello? It’s the social network that advertised itself as the indie alternative to Facebook, but was then unmasked as VC funded by XOXO founder Andy Baio. Now they’re back, with more VC money, and their new ad campaign is just as hilariously hypocritical as their last one.Read more...
From ad networks and exchanges to demand-side platforms and other app publishers, app marketers have left no stone unturned when it comes to finding new mobile channels on which to advertise their apps. And yet, as the market matures and evolves,
If 2014 was the year content became the connective thread for all marketing, 2015 is poised to be the year that brands actually understand their audiences, and finally prove return on investment.
Responding to the talent shortage and increasing demand facing the cybersecurity industry, Udacity said that it is now developing a new nanodegree focused on security. Launched at the security industry’s RSA Conference,
A shower of paper airplanes darted through the skies of Moscow and other towns in Russia today, as users answered the call of entrepreneur Pavel Durov to send the blank missives out of their windows at a pre-appointed time in support of Telegram,
Can blockchain technology fix the soul sucking tedium and cost of back-and-forth bureaucracy? The Swiss team behind a blockchain-based platform, called Proxeus, believes it can — and that that will be just the tip of what decentralization brings down the pipe,
Jennifer Carolan Contributor Jennifer Carolan is a general partner and co-founder of Reach Capital. In The Better Angels of Our Nature,
Sunny Dhillon Contributor Sunny Dhillon is a partner at Signia Venture Partners. More posts by this contributor The rise of experiential commerce Approaching e-commerce investments in the age of Amazon Late last year, after Amazon announced it had acquired the rights to J.R.R.
San Francisco’s housing crisis is painfully obvious with a homeless population of 7,499 people, according to a 2017 homeless census and survey. People lose their homes for a variety of reasons — job losses, wrongful evictions, excessive rent hikes and so forth.
The Gillmor Gang — John Taschek, Denis Pombriant, Keith Teare, Esteban Kolsky, and Steve Gillmor. Recorded live Friday, April 20, 2018. G3: Privacy Fence — Mary Hodder, Maria Ogneva, Francine Hardaway, Kristie Wells, and Tina Chase Gillmor. Recorded live Friday, April 20, 2018. @stevegillmor,
Today the New Jersey Motor Vehicle Commission passed a rule that will end Tesla's direct sales of cars to consumers. Tesla, a manufacturer of all-electric cars, does not lean on dealerships to sell its vehicles as other car companies do. Read More
Two weeks ago, I did a small experiment. I put a campaign on Crowdtilt to raise money to go to Vietnam and talk to Dong Nguyen, the creator of the sleeper hit Flappy Bird. At the absolute peak of the game’s hype, Nguyen pulled it from the store and vanished.
Financial planning startup SigFig has for the most part been flying under the radar since it launched a couple of years ago. But now it’s ready to get serious about expanding and supporting a growing number of customers, with the help of its new head of operations Steve Lifgren. Read More
微软本周就要在旧金山召开一年一度的 Build 大会了，会上要讲点什么？从近几年来的公司内外各种大破大立的举措来看，微软的未来会好吗？
After its multi-million top-up round back in January, European multi-modal transport journey planner platform GoEuro has made good on its pledge to expand into more markets, adding three more to its roster today.
本周四，路透社从消息源处获知，苹果智能手表采用 2.5 英寸屏幕，呈长方形。表面会突出，是一个拱形。 然而仅仅过了一天，华尔街日报给出了不同的说法。
The world has seen weirder selfies. The world has seen more star-studded selfies. The world has seen toast selfies, and it has seen deadly selfiesBut this may be the greatest selfie ever taken — if we judge by athletic accomplishment aloneSee also: The Yellow First-Down Line:
Thanks to the generous folks at Netflix, we'll soon be able to enjoy every single episode of Friends wherever and whenever we please. (For as long as it's available.)That means it will be a whole lot easier to add more "Smelly Cat", Ugly Naked Guy and "Seven!" into your daily life.See also:
The U.S. Justice Department has repeatedly used light aircraft to imitate cellphone towers and gather signals from thousands of phones to aid in criminal investigations, according to a damning new report.The surveillance program began in 2007 and is run by the U.S.