As advertisers phase out cookies, what’s the alternative?

Cookies as a user tracking mechanism have come under fire recently -- partly due to privacy concerns and partly because they simply aren't very useful in a mobile world. Here are some alternatives.    

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As advertisers phase out cookies, what’s the alternative?

Cookies as a user tracking mechanism have come under fire recently -- partly due to privacy concerns and partly because they simply aren't very useful in a mobile world. Here are some alternatives.    

Cookies Are Dead: User-Based Attribution Models Are The Only Way Forward

Cookies are the base tracking mechanism for most companies running online marketing initiatives, yet cookies are dying out rapidly because mobile usage is increasing and most mobile browsers don’t support third party cookies. In fact, cookies simply don’t work across all mobile devices,

Verizon-AOL To Mind-Meld Ad Networks To Target Users Across Apps, Web And Devices

Verizon, aka the owner of TechCrunch’s owner AOL, will be plugging its user tracking ad network into AOL’s advertising network next month, combining its user demographic data with AOL’s intel on browsing and app usage habits — with the aim of enhancing its ad targeting smarts Read More

Blurred lines: How do you behave online?

The lines between business and personal mobile use are blurring and the way consumers use their devices is becoming increasingly diverse. What does this mean for your brand?Read more:

You're Probably Being Tracked Online by Your Wireless Carrier

You can add your wireless provider to the long list of companies and government agencies possibly sneaking a peek at your online movements.Read more...

Apple Developers Must Now Agree To Ad Identifier Rules Or Risk App Store Rejection

Apple has just updated a section in iTunes Connect, the service mobile developers use to distribute and update their applications on the iTunes App Store, with new language that details how the Advertising Identifier (IDFA) can and cannot be used,

Cemetery Drones And On-Demand Cookies: Meet 500 Startups’ New Batch

Diversity of ideas and founders is the 500 Startups way. So it’s fitting that the accelerator’s 11th Mountain View batch would feature an extraordinarily wide range of companies from those tackling huge problems like recruiting and health in the Arab world,

OS X Yosemite Review: Apple’s Mac OS Gets A New Look And Killer Mobile Crossover Features

Apple’s new desktop operating system is out today, and the final version of the major software update includes lots of changes for your Mac. It’s still OS X, though – Yosemite hasn’t gone so far afield that people used to Mavericks or Mountain Lion will feel adrift,

Battery Attributes Can Be Used To Track Web Users

A team of European security researchers has published a paper analyzing how the battery life of mobile devices could be used to track web browsing habits of Firefox users on Linux, using the HTML5 Battery Status API. Read More

Be Afraid: Verizon’s Supercookies to Merge With AOL's Ad-Tracking Network

Verizon is merging its cellphone tracking supercookie with AOL’s ad tracking network to match users’ online habits with their offline details.Read more...

Bertelsmann offers 15,000 scholarships for Udacity’s Online Data Science Course

In a joint initiative with Google and Udacity, Bertelsmann, the international media, services and education company, is inviting the people 18 and…

Sponsored post: How Regulation Will Unlock A New Crypto-Boom

Regulation is quickly becoming a hot topic in the crypto-world. The unregulated, “Wild West” environment of the crypto market left investors wide…

Where We’re Going With Unified Communications

A business is not an island. Businesses must be in constant communication with customers, clients, vendors, contractors, employees, partners, and more —…

Why can’t we work out a technological solution for music distribution?

In February 1983⁠ Iegor Reznikoff and Michel Dauvois, the Parisian archaeologists surveying the renowned cave pantings of the Pyrenéan Ariège, faced a…

Sponsored post: The Next Stage Of The Crypto-Boom

Cryptocurrencies have officially returned to a full-blown-frenzy. Everyone is trying to get a piece of the crypto-pie. Corporate coins, government coins, and…

Drama-Free Artificial Intelligence

Depending on who’s listening, the current discussion involving the growing role of Artificial Intelligence in business inspires a range of dramatically divergent…

Ransomware Attacks Rose Rapidly in 2017: Here’s How You Can Protect Your Data

Unless you avoided reading or listening to the news last year (and with everything going on in the world who can blame…

Could these be the FCC filings for Amazon’s TV streamer?

Recent FCC filings point to Amazon's TV streamer, and suggest that the device is indeed a box, and not a dongle.    

Pono close to hitting $5 million on Kickstarter

Neil Young’s high-definition portable music player Pono is just about $34,000 shy of hitting $5 million in pledged contributions on Kickstarter, and the project still has 17 days to go. Pono surpassed its $800,000 funding goal on day one,

Dropbox acquires and absorbs reading app Readmill; app will be shut down

Say goodbye to the popular e-reading app Readmill: The Berlin-based startup's cofounders confirmed Friday that Dropbox has acquired it and is absorbing its technology.    

[图]谷歌弧形菜单操作专利现身 未来可能用于安卓手机



苹果长期以来都在参与 (Product)RED 慈善活动,通过销售红色版 iOS 设备的形式,为抗击艾滋捐款。威锋网消息,(Product)RED 的倡导者,著名乐队 U2 主唱 Bono 今日宣布,苹果给 (Product)RED 捐赠的金额已达到 7000 万美元。

Political Committees Can Accept Bitcoin Campaign Donations, FEC Rules

The Federal Election Commission (FEC) voted unanimously to allow political committees — and, indirectly, the politicians they support — to accept donations in the form of Bitcoin on ThursdayThe decision is not an official rule or regulation,

Rare Virus Hospitalizes Hundreds of Children in Midwest

An earlier back-to-school date could be spreading the mysterious virus that's hospitalized hundreds of children in the Midwest, a Kansas City doctor told Mashable. We may see similar outbreaks on the East and West Coast, as children head back to school there,


据国外媒体报道,激进投资者和苹果大股东卡尔·伊坎(Carl Icahn)表示,苹果股价应该达到每股216美元,远高于其在纳斯达克周三盘中交易中触及的每股124.92美元的历史最高值。苹果已经是全球市值最大的公司。

Facebook 'Hello' app is a smarter way to make phone calls

The phone app on your smartphone is really dumb. Facebook's new Hello app wants to make it smarter. For an encore, it's more connected and provides the context for things that matter to you.Available as a free app for Android smartphones from the Google Play Store,

Facebook study shows that you — not an algorithm — are your own worst enemy

When it comes to walling ourselves off from opposing political views using social media, we are our own worst enemies. That's the conclusion of a new study by three researchers affiliated with Facebook, published today in the prominent journal ScienceThe study examined data from 10.

LG G4 家族再添兩機種,分別為大螢幕的 G4 Stylus 與小螢幕的 G4c

圖片來源: LG閱讀全文


在物联网急速发展的时候,联网设备的安全性也非常重要,英特尔刚成立了一个新的研究团队 — ASRB(Automotive Security Review Board),用于协助减少在联网汽车上,因为技术的进步和创新而带来的网络安全风险。

Twitter blasts ABC moderators for sexist question at end of Democratic debate

A question about the role of a president's spouse at Saturday nights' Democratic debate set off a firestorm on Twitter, with charges of sexism directed at ABC's moderators."First ladies as you well know, have used their positions to work on important causes like literacy and drug abuse,

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