As advertisers phase out cookies, what’s the alternative?

Cookies as a user tracking mechanism have come under fire recently -- partly due to privacy concerns and partly because they simply aren't very useful in a mobile world. Here are some alternatives.    

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As advertisers phase out cookies, what’s the alternative?

Cookies as a user tracking mechanism have come under fire recently -- partly due to privacy concerns and partly because they simply aren't very useful in a mobile world. Here are some alternatives.    

Cookies Are Dead: User-Based Attribution Models Are The Only Way Forward

Cookies are the base tracking mechanism for most companies running online marketing initiatives, yet cookies are dying out rapidly because mobile usage is increasing and most mobile browsers don’t support third party cookies. In fact, cookies simply don’t work across all mobile devices,

Verizon-AOL To Mind-Meld Ad Networks To Target Users Across Apps, Web And Devices

Verizon, aka the owner of TechCrunch’s owner AOL, will be plugging its user tracking ad network into AOL’s advertising network next month, combining its user demographic data with AOL’s intel on browsing and app usage habits — with the aim of enhancing its ad targeting smarts Read More

Blurred lines: How do you behave online?

The lines between business and personal mobile use are blurring and the way consumers use their devices is becoming increasingly diverse. What does this mean for your brand?Read more:

You're Probably Being Tracked Online by Your Wireless Carrier

You can add your wireless provider to the long list of companies and government agencies possibly sneaking a peek at your online movements.Read more...

Apple Developers Must Now Agree To Ad Identifier Rules Or Risk App Store Rejection

Apple has just updated a section in iTunes Connect, the service mobile developers use to distribute and update their applications on the iTunes App Store, with new language that details how the Advertising Identifier (IDFA) can and cannot be used,

Cemetery Drones And On-Demand Cookies: Meet 500 Startups’ New Batch

Diversity of ideas and founders is the 500 Startups way. So it’s fitting that the accelerator’s 11th Mountain View batch would feature an extraordinarily wide range of companies from those tackling huge problems like recruiting and health in the Arab world,

OS X Yosemite Review: Apple’s Mac OS Gets A New Look And Killer Mobile Crossover Features

Apple’s new desktop operating system is out today, and the final version of the major software update includes lots of changes for your Mac. It’s still OS X, though – Yosemite hasn’t gone so far afield that people used to Mavericks or Mountain Lion will feel adrift,

Battery Attributes Can Be Used To Track Web Users

A team of European security researchers has published a paper analyzing how the battery life of mobile devices could be used to track web browsing habits of Firefox users on Linux, using the HTML5 Battery Status API. Read More

Be Afraid: Verizon’s Supercookies to Merge With AOL's Ad-Tracking Network

Verizon is merging its cellphone tracking supercookie with AOL’s ad tracking network to match users’ online habits with their offline details.Read more...

Bertelsmann offers 15,000 scholarships for Udacity’s Online Data Science Course

In a joint initiative with Google and Udacity, Bertelsmann, the international media, services and education company, is inviting the people 18 and…

Sponsored post: How Regulation Will Unlock A New Crypto-Boom

Regulation is quickly becoming a hot topic in the crypto-world. The unregulated, “Wild West” environment of the crypto market left investors wide…

Where We’re Going With Unified Communications

A business is not an island. Businesses must be in constant communication with customers, clients, vendors, contractors, employees, partners, and more —…

Why can’t we work out a technological solution for music distribution?

In February 1983⁠ Iegor Reznikoff and Michel Dauvois, the Parisian archaeologists surveying the renowned cave pantings of the Pyrenéan Ariège, faced a…

Sponsored post: The Next Stage Of The Crypto-Boom

Cryptocurrencies have officially returned to a full-blown-frenzy. Everyone is trying to get a piece of the crypto-pie. Corporate coins, government coins, and…

Drama-Free Artificial Intelligence

Depending on who’s listening, the current discussion involving the growing role of Artificial Intelligence in business inspires a range of dramatically divergent…

Ransomware Attacks Rose Rapidly in 2017: Here’s How You Can Protect Your Data

Unless you avoided reading or listening to the news last year (and with everything going on in the world who can blame…

Could these be the FCC filings for Amazon’s TV streamer?

Recent FCC filings point to Amazon's TV streamer, and suggest that the device is indeed a box, and not a dongle.    

Pono close to hitting $5 million on Kickstarter

Neil Young’s high-definition portable music player Pono is just about $34,000 shy of hitting $5 million in pledged contributions on Kickstarter, and the project still has 17 days to go. Pono surpassed its $800,000 funding goal on day one,

Dropbox acquires and absorbs reading app Readmill; app will be shut down

Say goodbye to the popular e-reading app Readmill: The Berlin-based startup's cofounders confirmed Friday that Dropbox has acquired it and is absorbing its technology.    

How to make the most of the Internet of Things

In order to take full advantage of the IoT, they need to understand the challenges and make sure they are fully prepared for a development that looks set to transform all existing business models.Read more:

A Look At Play-i’s Successful Crowdfunding Campaign

In just six months, Play-i went from just an idea to a working prototype to $1.44 million in pre-orders through our crowdfunding campaign. Other entrepreneurs often ask us what we did to run an effective campaign. So here is our strategy and what we learned along the way. Read More

Tamr Gets $16M From Google Ventures, NEA To Connect Enterprise Data Sources

Tamr, a Cambridge-based startup emerged from stealth today with a coming-out party at the DataBeat conference in San Francisco. Tamr also announced $16 million in funding from Google Ventures and New Enterprise Associates.


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解读“云、移动时代”的企业应用架构——PWorld 2014大会北京站成功举办

PWorld的P是什么? Process流程、Platform平台、Pioneer先锋、Partake分享、Primeton普元,在PWorld 2014大会上,我们通过重新定义字母“P”的含义,揭示一场企业级软件架构革命的到来。 By 景琦

一个简单的Makefile的编写【用自己的话,解释清楚这些】 - 龙行天下ak


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Today's Best Deals: Flash Storage, Fitbits, Smart Watches, and More

Here are all the deals you need to kick off your week.Read more...



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